India has always been a land for outsourcing as skilled and cheap labour is available easily here. Outsourcing is a very commonly used term in premedia industry as well. Covid-19 led all organisations to think and implement the ways to cut down cost. Cost reduction is a top agenda for many businesses including publishers. …read more
The year 2020 has changed our lives considerably. The way we eat, the way we shop and the way we work – everything has changed due to the pandemic. It has taught us newer and perhaps better way of doing tasks. A lot of businesses were affected badly by Covid-19 , however there were …read more
2020 was an unprecedented year for all. Ways of working and living changed for most of us. It was an year of “DIGITAL”. Every business has taken a step towards being digital. The ones which were already digital saw an extra ordinary growth. eBooks was another area which grew during this phase due to prolonged …read more
COVID-19 has changed every aspect of our life, whether it is working from home, commuting, going to school or reading the books. With the lockdown of the entire world for 4-8 weeks , people didn’t have access to physical book stores. This prolonged unavailability of the physical stores led to unprecedented growth in the sales of …read more
The cliche, ‘don’t judge a book by its cover’, has been baptized by time. However, many publishers would strongly agree that this saying doesn’t often hold true in the real world, where readers do tend to judge a book by its cover and then decide whether they want to flip through its pages. This is …read more
